Stories
The Stanley: Built the Tasmanian Way
Meet the Stanley Merino Overshirt — a collaboration with Waverley Mills crafted from 100% single-origin Tasmanian Merino wool, built to withstand fierce Tassie gales and last a lifetime.
The Stanley: Built the Tasmanian Way
Meet the Stanley Merino Overshirt — a collaboration with Waverley Mills crafted from 100% single-origin Tasmanian Merino wool, built to withstand fierce Tassie gales and last a lifetime.
Tasmania's Winter Off Season
Tasmania's winter Off Season is anything but quiet — discover why Launceston and Northern Tasmania come alive with food, festivals, and adventure in the colder months.
Tasmania's Winter Off Season
Tasmania's winter Off Season is anything but quiet — discover why Launceston and Northern Tasmania come alive with food, festivals, and adventure in the colder months.
Why Being "Perfect" is Overrated
At Bluey Merino, we value authenticity and Tasmania's rugged beauty. Our 2021 "Too Good to Waste" initiative offers discounted, high-quality merino gear with minor flaws, keeping textiles out of landfills...
Why Being "Perfect" is Overrated
At Bluey Merino, we value authenticity and Tasmania's rugged beauty. Our 2021 "Too Good to Waste" initiative offers discounted, high-quality merino gear with minor flaws, keeping textiles out of landfills...
Cradle Mountain: Wild, Wacky, Wonderful
Cradle Mountain National Park is wild, wacky, and utterly wonderful — here's what to expect on the trails, plus tips on packing smart with the right merino hiking gear.
Cradle Mountain: Wild, Wacky, Wonderful
Cradle Mountain National Park is wild, wacky, and utterly wonderful — here's what to expect on the trails, plus tips on packing smart with the right merino hiking gear.
The Unstoppable Florence Perrin: Tasmania’s Ori...
Discover the remarkable story of Florence Perrin — Tasmania's original mountain queen and a true pioneer of outdoor adventure in the wild Tasmanian highlands.
The Unstoppable Florence Perrin: Tasmania’s Ori...
Discover the remarkable story of Florence Perrin — Tasmania's original mountain queen and a true pioneer of outdoor adventure in the wild Tasmanian highlands.
Hidden Plastics in Your Clothes: Our Stand on S...
Over half of all clothing today contains hidden plastics. Here's why Bluey Merino Tasmania takes a firm stand against synthetics — and what we choose instead.
Hidden Plastics in Your Clothes: Our Stand on S...
Over half of all clothing today contains hidden plastics. Here's why Bluey Merino Tasmania takes a firm stand against synthetics — and what we choose instead.